High Street Impact, Business in the Community and Team of the Year entrant – John Pass Jewellers
In an age when many retail companies have moved online, third-generation family-owned business John Pass Jewellers is committed to having a strong, visible high street presence.
Launched in Crewe in 1948 the business is now run by Andrew Pass, the great-grandson of the original founder. A Newcastle-under-Lyme branch was opened 13 years ago. Having a strong, visible presence within the community in both areas is part of the business model.
“We are a big part of the community in Newcastle-under-Lyme and Crewe,” said John Pass Jewellers project manager Hannah Auras. “It’s a really important part of our business and means a lot to us.annbahHa
“To mark our 75th year in business we carried out 75 moments of kindness to give back to the communities that have supported us to get to where we are today.”
Those moments of kindness included hosting a coffee morning, running 75 miles in 12 hours, donating to toy, clothes and food bank collections and volunteering for worthy causes.
The 75th moment of kindness was a charity quiz night that involved everyone who had been part of the 75 acts of kindness. The winning team was able to donate the prize money to their chosen charity.
This year the business’s team of around 25 staff are contributing to four major impact days to continue that work.
In 2022 John Pass Jewellers became one of the first carbon-neutral retail jewellers through measures including installing electric vehicle charging points, tree planting and community clean-up projects.
John Pass Jewellers has entered the High Street Impact, Business in the Community and Team of the Year categories of the University of Staffordshire Business Awards.